Crincoli Communications

About Me

Senior UX Content Designer | Design Systems | Component Language And Accessibility

Senior UX content designer and product writer. Built Lowe's first global content design standards and an AI content checklist in Figma Make. Component-level content language, style, behavior and consistency, errors and alerts, accessibility, tutorials and UX research. Short version of my work: I started in the mechanical layer on product teams at Lowe's—UI copy, errors, tutorials, content audits, accessibility—and moved to the design system layer. I now write the standards, patterns and AI-driven content quality checklists that other teams use to ensure product language stays consistent across the enterprise. A lot of that job is being the bridge between large language models (LLMs) and the associates and customers who have to act on the words: what the model is allowed to say, how we evaluate it, and whether a person can finish the task.

  • •Built Lowe's first-ever global content design standards and AI-driven evaluative content design checklist
  • •Help/tutorials: 200% mobile feature adoption
  • •Sales/checkout error copy: 12% drop in monthly IT Service Desk calls
  • •Talk-to-Text for deaf and hard-of-hearing associates
  • •First error-and-alert content matrix; condensed MyLowesLife into LowesNet/StoreNet
  • •In-store UX research, associate interviews, and usability tests
  • •Figma daily; JIRA; Confluence; accessibility/WCAG

Inbox us today for more information at [email protected]..

Ready to Work Together?

Whether you need a content strategist embedded in your product team or a writer who can own a campaign from brief to publish, let's talk.