New York City

Curation, collaboration & crowdsourcing (oh, my): 3 ways communicators can add value

June 20, 2011

Matching the right technology platform and communication channel to the right organizational goal has become a core competency for corporate communicators, underscoring our role as facilitators of conversation in addition to communication planning, writing and editing. Using curation, collaboration and crowdsourcing (somebody slap me for using these 3 words in one sentence) communicators can facilitate [...]

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Insert here: Using social media to align messages with existing workplace dialogue

May 7, 2010

The essential value of social media channels in the workplace is two-way conversation. Beyond the strictured medium of the employee (engagement) survey, social media channels allow the corporate communicator to listen in new ways, keeping an ear to the ground and driving engagement. Using tools like Digg we can learn which messages resonate most with [...]

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Local Coffee Shop Uses Social Media To Fight Injustice

January 14, 2010

You’ve heard it before: Individuals using social media to hold people and organizations to a higher level of accountability and transparency for perceived injustices—leveraging their network and the power of an engaged community to bring about change. An airline passenger with a smart phone Tweets about the fact that he’s been stuck on a tarmac [...]

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