Viewing: Business

Five Curious Reasons Why Organizations Forgo Two-Way Communication

A nationwide Tribe Inc. survey published recently indicates that employees at every level prefer two-way communication with senior leadership and with fellow employees and that they're inclined to use internal communication channels to achieve this interaction. Having arrived at our present point along the social media continuum you may wonder if organizations still debate the value of […] Read More

Eight Good Ways to Break Bad News

When a client asked about the best way to share bad news during times of change, the following guidelines came to mind. These were designed from the perspective of a corporate communicator with change management responsibilities, but any leader or manager sharing difficult news with direct reports might also find them useful. Be Empathetic: Stating […] Read More

3 Ways to Craft Killer Video Content

Which content development ideas and priorities guide you as a communicator, especially when asked to develop mission-critical video content for your company or organization? Communicate Clearly As communicators we're looking to motivate and inspire our audience. We're looking to capture discretionary effort—that indispensable element of workforce engagement. Make sure the content comes across simply, clearly […] Read More

Calculating the Cost of Workforce Zombies

In looking for ways to innovate and grow how many organizations have placed renewed emphasis on workforce engagement? Along with profit-to-earning-ratios how many have calculated the cost of workforce disengagement? The cost of creating workforce zombies in a down economy is considerable because motivated and engaged workers are the ones that help struggling organizations back […] Read More

Five Features of Intuitive Infographics

As communicators charged with saying more in less space infographics have become a tool of choice, enabling our audience to quickly grasp complex sets of ideas and information data points. The medium holds endless possibilities; afterall, if you can scan an infographic and get what you need in a fraction of the time it takes […] Read More

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